How much to spend on motivational speakers in India?

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There are more than 2,000 active motivational speakers in India alone that have backgrounds in sports, Bollywood, writing, social activism, cancer survivors, mountain climbers, entrepreneurs, innovators, cricket and much more. Overall more than 20 unique categories. Here is a link for you to check more than 300 most prominent motivational speakers who are actively doing business in events and shows: LINK

Price brackets for motivational speakers 

In India, the price of motivational speakers varies from INR 25,000 to as high as INR 35 Lakhs. Let me try sharing the price brackets and what do you usually get in those price brackets especially for a virtual motivational speaking session. For an in-person session, you can expect a higher cost of 50 to 100%. These are the costs we have paid to speakers during the years 2021 and 2022 and hence you can do maths in corresponding years on inflation and also on the basis of the visibility around a particular speaker.

INR 25 to 50k: Very early in the career speakers who would have done about 10 assignments. More often you get subject matter experts in such a price range instead of a pure motivational speaker. But usually, a motivational speaker in the making as well can be seen here in this bracket. You will get someone who would have recently scaled any of the 8000 metres + summit here, a recent TED speaker in college events, a trainer on things like goal setting/time management etc attempting a motivational side of their capabilities 

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50 k to 1 Lakhs: Consider the earlier category but people with the senior designation. Like the defence, personnel retired as a Brigadier, a mountain climber who is also a coach and trainer to the beginners, a trainer who is also doing speaking sessions on a particular topic for sometime

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1 to 3 Lakhs: Here you start getting people who are at a higher level of achievement but not necessarily big celebrities. You can expect earlier Olympians, coaches, paralympic medal winners, war veterans/defence personals with social media visibility (e.g. DP Singh, Col Lalit Rai), Youtubers, New Generation CEOs who haven’t built a unicorn but are great candidates for the same (e.g. Sohrabh Sitaram, Nitin Saluja of Chayos) etc. You also get popular names like Malik Sisters and Dabbawala Fame Pawan Aggarwal.

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3 to 5 Lakhs: Here you get big names who have been visible and also sought after at mass level like  Arunima Sinha, Sonam Wangchuk, Devdatt PatnaikAnand Vishwanathan, Abhinav Bindra, Priya Kumar and also international names like Paddy Upton, Kumar Sangakarra etc. You also get popular names like Deepa Malik and Captain Raghu Raman in this bracket for a one-hour motivational session

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5 to 10 Lakhs: Bollywood starts coming in this bracket non-leading actors and directors featuring here like Zoya Akhtar, Kabir Khan, Imtiyaz Ali. Besides this, you also get great Olympians like Mary Kom, Saina Nehwal and also extremely popular names like Milind Soman here. Also gain great popularity with names like Harsha Bhogle, Prakash Iyer, Mithali Raj and Guru Gaur Gopal Das.

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10 Lakhs plus: You get cricketers, Olympians (who are currently active), non-lead Bollywood actors, top-level directors. Names include Sushmita Sen, Lara Dutta, Anil Kumble, Rahul Dravid, P Gopichand, Boman Irani

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20 Lakhs plus: Top-notch cricketers / Olympic medalists like PV Sindhu, Neeraj Chopra, Kapil Dev and other names like Virat Kohli and MS Dhoni. The dynamics of booking motivational speakers here is tricky as many dynamics like the brand endorsed by these names may or may not allow them to pick a competition brand. Also, their calendars may not allow their availability as so often they are on tours.

Hope you found the article helpful, you can look at the overall landscape of the top 400+ speakers in the business here and how the overall industry is stacked up: LINK