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CTC

CTC — Corporate Talent Championship: the world's largest performing arts platform for corporates, now fully online and ready to discover the extraordinary hidden talent that exists in every organisation.
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Talent, excellence and fun aligned—singing, dance, drama in one virtual stage!

Aishwarya Patil

Art & Culture
video
Location
Location

global

Language
Language

english, hindi

Price

What

CTC — Corporate Talent Championship is engage4more’s most celebrated and most structurally unique virtual engagement platform — the world’s largest performing arts platform specifically designed for corporate organisations, operating through ctcstars.com as a seamless online talent contest system that allows any organisation to discover, celebrate, and recognise the extraordinary performing arts talent hidden within their workforce. CTC covers categories spanning singing, dancing, acting, comedy, cooking, and non-performing arts — creating the widest possible creative canvas for employee talent to emerge across every professional function, every seniority level, and every cultural background in your organisation.
 

Our virtual activities are designed using engage4more’s MORE² Framework, which diagnoses the specific engagement dimensions your distributed team needs to strengthen. For organisations aligning virtual engagement to strategic priorities, our SPARK Framework ensures every virtual experience connects to your organisational goals. For maximum impact, we recommend combining virtual activities with one of our expert Motivational Speakers for a complete virtual event programme.
 

CTC operates through a brilliantly simple online process: employees submit video performances of under 2 minutes through the platform, colleagues vote for their favourite performances, and the votes determine the champions across each talent category. The simplicity of the submission and voting process is precisely what makes CTC scalable to any organisation size — from a 50-person startup to a 50,000-person enterprise — while the quality of performance that emerges consistently surprises every HR leader who books it. The employee who processes invoices by day turns out to be a classical vocalist of genuine calibre. The software engineer who never speaks in meetings turns out to be a stand-up comedian of real wit. CTC makes these discoveries possible at organisational scale.

How

The CTC programme is set up on the ctcstars.com platform for your organisation with a custom company page and defined talent categories. Employees submit their performance videos (under 2 minutes) via a single online upload process — no technical skill required. The submission window runs for a defined period (typically 2 to 4 weeks) during which colleagues can view all submissions and vote for their favourites. The platform tracks all submissions and votes, generating a leaderboard and analytics dashboard for your HR team. A live grand finale event (virtual or in-person) celebrates the top performers and announces the CTC champions across all categories.

To book CTC for your event,

Stages

  • Stage 1: The CTC Platform Setup & Launch – engage4more sets up your organisation's custom CTC page, defines talent categories, and launches the programme with a company-wide communication that invites submissions.
     

  • Stage 2: The Submission Window – Employees submit their performance videos over the defined window. The platform publishes all submissions progressively, creating an ongoing content feed that sustains organisation-wide engagement throughout.
     

  • Stage 3: The Voting Phase – Colleagues vote for their favourite performances across all categories. The voting phase creates a second wave of organisation-wide engagement as participants campaign for their favourite performers.
     

  • Stage 4: The CTC Grand Finale – A live virtual or in-person event celebrates the top performers, announces the CTC champions across all categories, and creates the organisation's most memorable talent recognition moment of the year.

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City-Wise Availability

CTC — Corporate Talent Championship is a fully virtual experience accessible to any team, anywhere in the world.
 

  • Pan-India Virtual Delivery: Available for teams distributed across Mumbai, Delhi NCR, Bangalore, Hyderabad, Pune, Chennai, Kolkata, and all other cities simultaneously — every employee joins from their desk, home, or any location with internet access.
     

  • Global Teams Welcome: Fully compatible with international teams and employees based outside India. Flexible scheduling across time zones. Enquire for multi-timezone programme formats.
     

  • Platform Agnostic: Runs seamlessly on Zoom, Microsoft Teams, Google Meet, Webex, and all major video conferencing platforms — no additional software required for participants.
     

  • Hybrid Format Available: For organisations with some employees in office and others remote, a hybrid delivery format ensures equal engagement quality for in-person and virtual participants simultaneously.

Why CTC ?

Snapshots of CTC

Showcasing some prominent images and videos of CTC including our previous events and other endeavors.
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CTC

CTC — Corporate Talent Championship: the world's largest performing arts platform for corporates, now fully online and ready to discover the extraordinary hidden talent that exists in every organisation.

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Below are the Virtual activities booked by the organizations who have booked CTC in the past.
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Why This Works for Your Team

  • Discovers Talent That Would Otherwise Stay Hidden Forever: CTC creates the organisational permission and the accessible platform for employees to share performing arts talent that professional life never normally surfaces — producing discoveries that permanently change how colleagues see each other.
     

  • Sustained Engagement Across the Full Programme Window: Unlike single-day activities, CTC creates 2 to 4 weeks of sustained organisation-wide engagement through the submission feed, the voting phase, and the anticipation of the grand finale — the most sustained engagement ROI of any virtual activity in our portfolio.
     

  • The Voting Phase Creates Organic Organisational Community: Employees campaigning for their favourite performers, discussing submissions, and debating category champions creates the most organic and most genuine cross-functional social interaction available in any corporate engagement format.
     

  • The Grand Finale is the Organisation's Most Memorable Event: The CTC Grand Finale — where hidden talent is celebrated publicly and champions are crowned — consistently produces the highest emotional impact and most talked-about outcome of any annual engagement event.
     

  • Scales from 50 to 50,000 Without Any Reduction in Quality: The online platform handles any submission and voting volume with the same seamless quality — making CTC the only virtual engagement activity that genuinely improves with organisational scale.
     

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FAQs

Standard CTC categories include: Singing, Dancing, Acting, Comedy, Cooking, and Non-Performing Arts (photography, painting, poetry, and other creative arts). Custom categories can be added based on your organisation's interests and cultural profile.
A standard CTC programme runs 4 to 6 weeks from platform launch to grand finale: 2 to 3 weeks submission window, 1 week voting phase, and 1 to 2 weeks grand finale planning and execution.
CTC works from organisations of 50 employees upward. The platform's submission and voting dynamics are most powerful from 200+ employees, where the diversity of talent and the volume of organic voting interaction produce the richest experience.
Yes. The grand finale can be conducted as a fully virtual live event with top performers delivering their acts live on the video call, or as a hybrid event with top performers at a central venue and the audience joining virtually.
Absolutely not — and the most celebrated CTC moments consistently involve employees whose talent was completely unknown before their submission. The 2-minute video format is specifically designed to be accessible for amateur performers.
The ctcstars.com platform uses a one-vote-per-employee system verified against your registered employee email list, preventing multiple votes and ensuring voting integrity across all categories.
We recommend a minimum of 2 weeks to set up the platform, configure your custom page, and prepare the company-wide launch communication. For large organisations of 5,000+, we recommend 3 to 4 weeks.

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CTC Virtual | Corporate Talent Championship Online | engage4more India